Google Web Designer

If you’re into creating banner ad campaigns, Google Web Designer is the tool to use. 30th of September Google launched a new tool called Google Web Designer. Google says the tool is for creating interactive HTML5 based designs and motion graphics that can run on any device.  Currently available for both Windows and Mac.

Google Web Designer does not require coding-abilities and will even let beginners reach a certain level of success but the tool is not for web designers nor for beginners in ad-design. If you are an experienced ad designer, Google Web Designer might just be what you have been looking for.

Here is the current feature List

• Animation modes
• Full 3D authoring environment
• Design view and code view
• Illustration tools
• Easy ad workflow

Things you should know about this tool before you give it a try.

• Web Designer is not able to open any HTML file, that it didn’t create.
• The tool isn't made to create your everyday HTML site.

However, Google Web Designer has its strengths when it comes to animating content, regardless of whether you want to create 2D or 3D animations. All of this can be achieved much faster and much more simple than in any other tool.

Again,  this is just a beta release. Google says that they are working hard over the next couple quarters to improve. We can hope lot more new feature and improvements when stable version release.

Related Links

Google Web Designer | Official Website

User Guide | Documentation